Hello.

I am a creative designer and producer with over 10 years of marketing, branding, and writing experience. I design and develop dynamic stories to engage B2B + B2C audiences, and meet marketing and brand strategies. As a solution-oriented designer and project manager, I seek to improve and implement streamlined workflows. I thrive best in cross-functional teams that encourage curiosity, collaboration, and creativity.

I am currently a creative producer at Vituity, a healthcare company based in Emeryville, Calif. My days center around leading insight-driven creative projects with a focus on corporate communications to engage internal audiences and support our business objectives through content creation, editing, and visual storytelling. I work across a variety of mediums, including print, digital, environmental, photography and video. 

Before landing in marketing and corporate communications, I was a senior graphic designer at Henge Docks, a tech product startup, and a graphic designer at Macworld and PCWorld magazines. 

Years ago, I traded sunshine for snowstorms, and earned my bachelors in Graphic Arts from the S.I. Newhouse School of Public Communications at Syracuse University. After one too many winters, I returned to the San Francisco Bay Area where I studied Human Resources Management at San Francisco State.

Outside of the 9-6, I spend my time photographing portraits, storytelling, and hosting dinner parties at home in Oakland. 

Warmly,
Yasmin 

For more, please feel free to review my resume here.

 

 

 

 

 

 

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